Our story
Iron sharpens iron.
Proverbs 27:17
Why 2717
“As iron sharpens iron, so one person sharpens another.”
2717 takes its name from Proverbs 27:17. The name is a reminder that we grow when we push each other forward.
Our founders
Built by brothers. Grounded in faith. Sharpened by community.
We’ve always believed that we were made better together.
As twin brothers, we’ve spent our lives pushing each other to grow — spiritually, physically, and mentally. We’ve challenged one another, held each other accountable, and learned that growth rarely happens in isolation. The people around us shape who we become, and the right community can make all the difference.
Our faith has taught us that this principle extends far beyond brotherhood. We believe God calls us to live with intention, pursue Him wholeheartedly, and surround ourselves with people who encourage us to grow closer to Him. Yet, in a world that often prioritizes independence, we see a growing need for genuine Christian community — a place where faith is lived out, accountability is welcomed, and growth is pursued together.
That’s why we created 2717.
Inspired by Proverbs 27:17 — “As iron sharpens iron, so one person sharpens another” — 2717 was founded on the belief that we are not meant to walk through life alone. We need people who challenge us to be better, encourage us when we fall short, and remind us of the standard we are called to live by.
Our vision goes beyond what we wear. We want to help build a community of believers who push one another to grow in their relationship with Christ, develop discipline in their daily lives, and become stronger in mind, body, and spirit.
We believe the strongest people are not those who do everything alone, but those who surround themselves with people who make them better.
2717 is a reminder to keep growing, keep sharpening, and never stop pursuing the person God has called you to be.
We’re building more than a brand. We’re building a community — and there’s room for you in it.
The first drop
Audience of One
[Tunnel vision on the Lord]
“For am I now seeking the approval of man, or of God? Or am I trying to please man? If I were still trying to please man, I would not be a servant of Christ.”
Galatians 1:10
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